Football empowerment for girls

Christmas is a time for joy, inclusivity and coming together, and that was demonstrated well in Hong Kong over the festive period as the Asian Football Confederation announced details of a programme dedicated to empowering women through football in the region.

Girls’ and Womens’ football is gaining increasing traction and momentum across the globe, and the aims of the project in HK are to encourage and increase participation levels, whilst highlighting physical health benefits and other career pathways for women to make a living through sport.



Photo Credit: Mar Bocatcat

It’s delivered through a number of stakeholders in Hong Kong, so expect more events coming up, including a seminar on International Women’s Day on March 8. You can read more about the project here.

If you are, or know of a female in your life who is looking to get involved in football or improve their game, please get in touch.

Hello world!

footballbydesign have landed in Hong Kong, and we are looking to change the way football is delivered to today’s youth. Based in Sai Kung, we provide bespoke football programmes for beginner, intermediate and advanced players – who play for fun, fitness, friends or competition. Whether it be a team, an individual or a group of players looking to improve we can tailor our programmes for every need.

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